Juventus is on the verge of securing a lucrative deal with a new sponsor to feature on the front of their shirts, with the agreement expected to be worth approximately €25 million per season.
The identity of the new sponsor remains confidential due to strict agreements, but reports from Tuttosport indicate that Juventus is close to finalizing a two-year deal with them.
It is anticipated that an official announcement will be made soon, and the new sponsor’s logo will adorn Juventus’ shirts just in time for their Serie A season opener against Como on August 19.
The club recently unveiled their new Adidas home shirt for the upcoming 2024-25 season, which will be worn in their friendly against Brest and possibly in the match against Atletico Madrid in Sweden the following week.
For more updates on Juventus and their upcoming matches, click here to see how Antonio Conte and Napoli fared against their upcoming opponents.
